文章摘要
姚丽霞,龚铨.基于知识管理的数据服务企业商业模式分析[J].,2020,(10):.
基于知识管理的数据服务企业商业模式分析
An Business Model Analysis of Data Service Enterprise on Knowledge Management,Case Study of Hangzhou F Technology Co., Ltd.
投稿时间:2019-07-22  修订日期:2020-05-16
DOI:
中文关键词: 商业模式  显性知识  隐性知识  数据服务
英文关键词: Business Model  explicit knowledge  implicit knowledge  Data Service
基金项目:集群电子商务供应链整合研究——基于升级视角的浙江多案例考察(浙江省哲学社会科学规划课题,17NDJC219YB)
作者单位邮编
姚丽霞 浙江工商大学 工商管理学院 310018
龚铨 浙江工商大学 工商管理学院 310018
摘要点击次数: 246
全文下载次数: 0
中文摘要:
      本文首先回顾了商业模式概念、知识管理理论以及数据服务行业的相关研究,并以数据服务行业中具有代表性的初创企业杭州F科技有限公司为例,从价值主张、业务系统、盈利模式、关键资源能力以及外部环境等五大方面对其显性知识和隐性知识进行分析,挖掘其成功原因。研究发现数据服务类企业创业初期成败的关键是在商业模式中平衡业务系统与盈利模式,即找准市场明确定位并且维护良好政企关系,通过自身关键资源能力优势参与行业标准制定,从而树立行业壁垒获得竞争优势。
英文摘要:
      Big data entrepreneurship is an excellent opportunity for small entreprises which create disruptive products according to the actual requirement of an industry so as to build up their advantage quickly. This article reviews the existing research on the business model concept, and the data service industry, as well as conducts a systematic analysis on the business model of Hangzhou F Technology Co., Ltd., a representative start-up company in the data service industry. The paper analyses the explicit knowledge and implicit knowledge of F’s from value proposition, business system, profit model, critical resource capacity and external environment aspects in order to explore the success experience. Following conclusions are obtained in this paper: the key factor for starting business in data services industry is the balance business system with profit model during business model, which identify the market segments and companies should focus on building corporate government relations, and strive to use key resource capabilities to participate in the formulation of industry standards, in order to negotiate through industrial barriers. This article also suggests that it is important to balance the business system and the profit model in the early stage of a company, which may influence its success in the long term.
  查看/发表评论  下载PDF阅读器
关闭