Abstract:The Universities have suffered from the profound impact of cultural factors. As a core of social culture, the social values play a role in guiding social behavior. In the period of social change, social values are often diverse and complex, and its impact on social behavior is also very diverse. After the reform and opening up, China"s social values show new features and have a double impact on university science and technology activities. The utilitarian social values have played an effect on Britain, United States and China, however, due to the academia inherent cultural differences and different system, the result of the impact of utilitarian social values on science and technology activities in these three countries is not the same. The combination and combined effect of the utilitarian social values outside and the academic culture inside is the cultural roots of impulsive behaviors in university science and technology activities. It is an urgent need to rebuild the social cultural, especially the social value system and the academic value system so as to make the science and technology activities in universities truly move forward along the track of innovation.