基于长尾理论的创客运动多品种小批量生产模式分析

Research of multi-variety and small batch production mode of makers movement based on the long tail theory

摘要:

创客运动是创新活动趋向大众化的新兴现象。本文从长尾理论的角度，对创客运动的多品种小批量生产模式进行分析，研究其在生产主体、盈利空间以及融资方式的创新之处，并针对其存在的问题提出相应的建议。

Abstract:

The makers movement is an emerging phenomenon that innovative activities become popular among public.From the perspective of the long tail theory, this article analyses multi-variety and small batch production mode, and studys the main people in production, profit margins and the innovation of the financing way, and puts forward corresponding suggestions aiming at its problems.