企业环境创新行为的内涵界定与影响因素分析

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企业环境创新行为的内涵界定与影响因素分析
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                        杜建国杜建国
江苏大学管理学院;南京大学工程管理学院
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陈亚琼陈亚琼
江苏大学管理学院
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作者单位:江苏大学管理学院;南京大学工程管理学院,江苏大学管理学院
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中图分类号:F270
基金项目:国家自然科学“名牌产品供应链不良环境行为：形成、演化及治理策略研究”(71471076); 国家自然基金委中韩国际合作项目(71411170250)

Research on the concept and Influencing Factors of the enterprises’ environmental innovation behavior

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摘要:

本文通过梳理企业环境创新的相关文献,界定了企业环境创新行为的内涵,并基于计划行为理论构建了影响企业环境创新行为的TPB模型,从行为态度、主观规范和感知行为控制三个方面分析了企业环境创新行为的影响因素。最后,基于各因素的分析结果提出促进企业实施环境创新行为的引导策略。

关键词:企业管理;环境创新行为;影响因素;计划行为理论

Abstract:

Based on the literature of environmental innovation, this article makes the defination of enterprises’ environmental innovation behavior more clearly, and introduces the TPB model of influencing factors of enterprises’ environmental innovation behavior, which based on the theory of planned behaviors. Besides, influencing factors are analyzed from three aspects of behavior attitudes, subjective norm and perceived behavioral control. At last, the guide strategies on how to promote the enterprises’ implementation of environmental innovation behavior are put forward.

Key words:Enterprises Management; Environmental Innovation Behavior; Influencing Factors; TPB

参考文献

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杜建国,陈亚琼.企业环境创新行为的内涵界定与影响因素分析[J].,2016,(22).

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收稿日期:2016-02-26
最后修改日期:2016-04-25
录用日期:2016-05-03
在线发布日期: 2016-11-24
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