高技术企业技术标准竞争力：基于技术标准化过程研究

Research on the Competitiveness of Hi-tech Enterprises’ Technical Standards: Based on the Standardization

摘要:

近年来,产业竞争呈现“技术专利化、专利标准化、标准许可化”趋势,技术标准竞争已成为高技术企业竞争的重要手段。在此背景下,单纯依靠技术或市场已不能满足企业赢得标准竞争的要求。因此,本文运用网络外部性、多边与双边平台等理论,分别从技术标准化三个阶段的竞争力进行分析,结论显示：技术标准竞争是阶段性竞争,在技术标准构建阶段,企业的首先任务是通过技术开发专利技术；在产业化阶段,企业通过建立技术标准联盟进行资源整合；市场化阶段则通过市场推广策略提升标准竞争力。

Abstract:

As the industry competition presents a trend of "technology patentization, patent standardization, standards licensing", technical standard competitiveness has become the important means of hi-tech enterprise to win the competition. In the context, relying solely on the technology or market can not help the hi-tech enterprise to win the competition. This paper analyses the technical standard competitiveness based on the technical standardization using the network externalities theory, bilateral market theory and resourse-dependence theory. The result shows: Technical Standard competition is dynamic one, the main task is to develop patents to build technology advantages in the first stage; building a technical alliance is the main task to integrate the resourses; in the marketization process, market promotion is the main task to improve competitiveness of technical standards.