基于互联网技术的广东国有企业商业模式创新路径

Guangdong state-owned enterprises based on the technology of the Internet business model innovation path

摘要:

互联网技术和大数据为国有企业进行商业模式创新带来了强大的冲击与动力,也提供了良好的工具、手段。网络经济的新常态是融合、互联、共享,基于广东省属、广州市属国有企业的案例分析,探索了广东国有企业应用互联网进行商业模式创新的思维和路径,包括融合思维与O2O模式、共享思维与行业平台模式、互联思维与跨产业互联模式。

Abstract:

Internet technology and big data business model innovation for state-owned enterprises has brought the formidable impact and the power, also provides a good tool and means. The new normal is a fusion of network economy, interconnection, sharing, based on the guangdong provincial and guangzhou municipal state-owned enterprise case analysis, explores the guangdong state-owned enterprises using the Internet for business model innovation thinking and path, including the integration of thinking and O2O mode, sharing thoughts and industry platform, connected thinking and interconnection patterns across the industry.