Abstract:This article analyzes the identification and management of high-tech enterprises opportunities and challenges for cultural enterprises by the new revision measures for, studies the difficulties of high-tech enterprise recognizing to cultural enterprises and proposes some countermeasures, gives empirical research about the state of cultural enterprises applying the certification of high-tech enterprise in Zhongguancun demonstration zone. The results show that the judicial recognition such as intellectual property is the biggest obstacle high-tech Enterprise recognizing to cultural enterprises, need to enhance self-innovation capability of cultural enterprises, and further improve relevant policies.