Abstract:under the new normal economy, the concrete admixture enterprises in China are faced with the dilemma of the competition of technology homogenization. In this paper, through a comprehensive analysis of the principle of value engineering and admixture technology development history, five kinds of value object selection approaches are summarized for the technological innovation of admixtures. And the research ideas of technology innovation of the concrete admixture are analyzed in detail,using the application of value engineering principle. The results enable readers to have a clear understanding of the application of value engineering principle in the technological innovation of additives, and provide operational innovation strategies for technological innovators.