新媒体时代科技期刊的功能定位及融合发展策略

The Orientation and Integration Development of Sci-tech Periodicals under the New Media

摘要:

新媒体为科技期刊的信息输送、传播形态提供了新的手段。该文研究了新媒体下科技期刊的功能和定位,从编辑模式、出版模式、编辑素质三方面分析了新媒体对科技期刊所带来的影响和变革,并基于传统期刊与新媒体融合发展的必要性,提出了新媒体时代下科技期刊的融合发展策略。

Abstract:

The new media brings a certain impact to sci-tech periodicals. On the other hand, it also provides a new means for information communication and communication model of sci-tech periodicals. This paper studies the functions and integration of sci-tech periodicals under new media, and discusses the influence and change of new media on sci-tech periodicals from three aspects of editing mode, publishing mode and editor quality. Based on the necessity of the development of the integration of traditional periodicals and new media, the integration development ways of sci-tech periodicals and new media are also discussed.