基于价值链管理的制造企业服务化类型划分: 以四个国家示范项目为例

Value-Chain-based Servitization Strategy of Manufacturing Enterprises: Case on National Demo Projects

摘要:

从制造企业服务化中内外部管理相结合的视角，本文基于价值链管理向服务延伸的事实，提炼出四种制造服务化分类——“水平价值链基础服务”、“水平价值链高级服务”、“垂直价值链基础服务”和“垂直价值链高级服务”。特别是，基于“美克供应链协同交付项目” 、“云天化智能化肥微工厂制造项目”、“基于工业机器人的智能化全自动高速包装生产线研发生产项目”、“社会化金融综合服务外包整体解决方案”等四个服务型制造国家示范项目进行了例证。本文将价值链管理引入制造企业向服务延伸的研究，一定程度上反映了制造服务化活动日益跨越企业边界的现实，丰富了制造服务化类型划分的理论。

Abstract:

Based on the value chain management view, we presented four types servitization strategy, including horizontal value chain foundation service, horizontal value chain advanced service, vertical value chain foundation service, and vertical value chain advanced service, etc. we employed four National Demo Projects of Servitization to illustrate this new category. These projects are Mike Supply Chain Coordination Delivery System, Micro-plant of Yuntianhua Intelligent Fertilizer Production, Intelligent and Automatic Packaging Line employed Industrial Robot, and Integrated Solution of Social Financial Integrated Service Outsourcing, etc. this paper enriched the theory of servitization by reflecting the trend of value chain management mode of manufacturing to service extension.