基于大数据的农产品现代冷链物流发展模式研究

Research on the development mode of modern agricultural cold chain logistics based on the Large data

摘要:

现代农产品冷链物流体系建设是拓展农产品销售路径,促进农村一二三产业融合、推动农业高质量发展,进而推动乡村振兴战略实施的重要抓手。本文系统梳理了农产品加工企业主导型、零售企业主导型、批发市场主导型、第三方物流型、平台型、租赁型、中央厨房型、全链条型冷链物流发展模式并比较各种模式。在互联网背景下,依托大数据技术构建现代信息共享平台,建立一种“城市大库”与“个人微库”通过大数据串接的“网络化、严标准、可追溯、高效率”的全链条式现代农产品冷链物流发展模式。

Abstract:

Combined with the relevant situation of agricultural products cold chain logistics market in China, the existing cold chain logistics modes and characteristics of existing agricultural products were analyzed and their scores were scored. On this basis, we draw on the exploration and deployment of cold chain giants such as Shun Feng cold transportation and Jingdong logistics, and put forward the whole chain modern agricultural product cold chain logistics development mode. Finally, it is pointed out that the key to establishing the development mode of modern agricultural product cold chain logistics is "chain" rather than "cold". Therefore, it is believed that we can build a "city big warehouse" and "personal microbank