知识本身所具有的流动性产生了知识社会化，但是以往知识社会化和知识溢出的相关研究中并未强调知识流动的双向性，从而产生了知识溢出或者增强、或者减弱了集群竞争优势的矛盾结论。本文将知识社会化依其方向性分为知识流入和知识溢出，以企业所处的集群网络位置为调节变量，探讨知识社会化对于集群企业竞争优势的影响。实证研究结果表明，中心性之于知识流入和知识溢出对集群企业竞争优势的影响均呈现出减弱的作用，而结构洞之于知识流入和知识溢出对集群企业竞争优势的影响则分别呈现出增强和减弱的相反作用。

Knowledge socialization comes from the knowledge’s flowing nature. Previous studies are not distinguished of the different direction of knowledge flowing, which has resulted in conflict conclusions of the relationship that the knowledge spillover enhances or weakens the competitive advantage of industrial cluster. As the network position of industrial cluster is the moderator, the knowledge socialization is divided into knowledge inflow and knowledge spillover to study the impact of knowledge socialization to competitive advantage of industrial cluster enterprise. It is concluded that centrality weaken the effect between the two variables, and structural hole strengthen the relationship between knowledge inflow and competitive advantage, but weaken the relationship between knowledge spillover and competitive advantage.

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吉林大学基本科研业务费项目“家族企业二代继承者合法性获取机理研究”（2017QY013）；中国博士后科学基金第57批面上资助项目“角色理论视角下家族企业继承者合法性获取的演化研究”（2015M570278）；国家自然科学基金面上项目“制度和资源视角下创业企业合法化战略响应研究”（71472072）