EMNEs海外子公司逆向知识转移机理研究

Research on reverse knowledge transfer mechanism of EMNEs overseas subsidiaries

摘要:

随着经济全球化的深入，新兴市场跨国公司（EMNEs）逐渐兴起并走向全球，海外子公司在EMNEs国际扩张的过程中，发挥着“桥头堡”或“旗舰店”的功能，EMNEs海外子公司如何在国际扩张过程中将在海外市场获取的知识转移回母公司，提升母公司的知识存量，从而形成在全球范围的知识竞争优势，成为EMNEs在国际扩张过程中，面临的一个重大现实问题。本研究借鉴国际扩张，子公司自主权、知识管理等相关理论研究，基于“跳板”理论，采用探索性多案例研究，构建了“战略资产寻求—海外子公司自主权—逆向知识转移”理论模型，并对战略资产寻求、海外子公司自主权、逆向知识转移三个构念进行了解构，深化了EMNEs情境下的海外子公司逆向知识转移相关研究，丰富了知识转移、国际扩张及自主权的相关研究。

Abstract:

With the deepening of economic globalization, emerging market multinational companies (EMNEs) have gradually risen and become global. In the process of international expansion of EMNEs, overseas subsidiaries play the function of "bridgehead" or "flagship store". EMNEs overseas subsidiaries How the company transfers the knowledge acquired in overseas markets back to the parent company in the process of international expansion, and enhances the parent company’s knowledge stock, thereby forming a global knowledge competitive advantage, which has become a major practical problem faced by EMNEs in the process of international expansion . This research draws on international expansion, subsidiary autonomy, knowledge management and other related theoretical studies. Based on the "springboard" theory, using exploratory multi-case studies, the theoretical model of "strategic asset search-overseas subsidiary autonomy-reverse knowledge transfer" is constructed , And deconstructed the three constructs of strategic asset search, overseas subsidiary autonomy, and reverse knowledge transfer, deepened the research on reverse knowledge transfer of overseas subsidiaries in the context of EMNEs, and enriched related research about knowledge transfer, international expansion and autonomy.