珠三角地区工业设计产业链构建策略研究

Study on Industrial Competitiveness of Pearl River Delta Industrial DesignBased on Diamond Model

摘要:

工业设计产业是生产服务业的重要组成部分,其发展水平是珠三角地区区域经济水平与工业竞争力的重要标志之一。完整、高效、互动的工业设计产业链与工业设计产业的发展相辅相成,互为依托。本文以推动珠三角地区工业设计产业竞争力为目的,从工业设计及其产业链的基本内涵入手,形成上游(政府端、资源端、设计端)、中游(制造端)、下游(市场端、消费端)的工业设计产业链,梳理珠三角地区工业设计产业链目前存在的问题,进而构建珠三角地区产业链构建的相关策略。

Abstract:

The industrial design industry is an important part of the production service industry. Its development level is one of the important symbols of regional economic level and industrial competitiveness in the Pearl River Delta region. Complete, efficient and interactive industrial design industry chain and industrial design industry development complement each other, relying on each other. In order to promote the competitiveness of the industrial design industry in the Pearl River Delta region, this paper starts from the basic connotation of industrial design and its industrial chain, and forms the upstream (government, resource, design), middle (manufacturing), downstream ( Consumption side) of the industrial design industry chain, put forward the Pearl River Delta region industrial design industry chain existing problems, and then put forward the construction of the Pearl River Delta region to build the relevant industrial chain strategy.