科技型新创企业商业模式创新前因研究

Research on the Antecedents of Business Model Innovation of Sci-Tech Start-Ups

摘要:

科技型新创企业商业模式创新对化解企业新生劣势,突破创业初期发展瓶颈意义重大,而探明新创企业商业模式创新的前因是促进创新的先决条件。文章采用扎根理论,挖掘提炼出影响新创企业商业模式创新的影响因素；然后运用解释结构模型分析方法,运算并建立各影响因素逻辑层次关系。研究发现,影响科技型新创企业商业模式创新的因素有市场驱动、创新主体、创新协作方、创新协同、创业资源、宏观环境及创新期望七个因素。影响因素之间逻辑关系可分为四个层级,商业模式创新期望结果是科技型新创企业商业模式创新的最核心和最重要影响因素,市场驱动因素和宏观环境因素共同组成科技型新创企业商业模式创新的外部不可控制因素。

关键词:科技型新创企业;商业模式;解释结构模型;扎根理论

Abstract:

The business model innovation of technology-based start-ups is of great significance to resolve the disadvantages of new enterprises and break through the development bottleneck in the early stage of entrepreneurship. Exploring the antecedents of agricultural business model innovation is the prerequisite for promoting innovation. Based on the grounded theory, the paper explores and extracts the factors that influence the innovation of the business model of technology-based start-ups. Then, by means of the interpretative structural modeling method, the hierarchical relationship of each influencing factor is calculated and reasoned out. The results show that the factors influencing the innovation of agricultural business model are market driving, innovation subject, innovation collaborator, innovation collaboration, industrial resources, macro environment and innovation expectation. The level of correlation between influencing factors can be divided into four levels. Innovation expectation is the core and most important factor of business model innovation of agricultural enterprises. Market driving factors and macro environmental factors jointly constitute the external uncontrollable factor of business model innovation.

Key words:technology-based start-ups; business model; interpretative structural modeling method; grounded theory