动态能力视角下科技企业新产品开发优势的形成机制研究——基于NCA与SEM的混合方法

Research on the Formation Mechanism of New Product Development Advantages of Technological Enterprises form the Perspective of Dynamic Capability:A Mixed Method Study

摘要:

在深入实施创新驱动发展战略的背景下,科技企业的新产品开发成为学界和业界关注的热点。基于动态能力理论,整合必要条件分析(NCA)与结构方程模型(SEM)的混合方法对中国科技企业调查数据进行实证分析。探索组织学习、协调整合能力、重组转型能力、环境不确定性与科技企业新产品开发优势的影响关系。研究发现：组织学习与协调整合能力是新产品开发优势的必要条件；组织学习正向影响新产品开发优势；协调整合能力与重组转型能力分别在组织学习与新产品开发优势之间起部分中介作用,并共同发挥链式中介作用；环境不确定性分别正向调节“组织学习-新产品开发优势”与“重组转型能力-新产品开发优势”之间的关系。研究结论为“动态能力与竞争优势”这一学术对话提供了新的见解,深化了当前文献对新产品开发优势形成机制的理论认识。

Abstract:

Under the background of in-depth implementation of the strategy of driving development by innovation, the development of new products by technology-based enterprises has become a hot spot in the academic circle and the industry. Based on dynamic capability theory, this study combines the methods of NCA (necessary condition analysis) and SEM (structural equation modeling) to analyze the necessity and sufficiency of organizational learning, coordination integration capabilities, restructuring transformation capabilities and environmental uncertainty on new product development advantages, and explore the complex process of how Chinese technological enterprises to realize new product development advantages.The research found that: organizational learning and coordination integration capabilities are necessary conditions for new product development advantages;organizational learning positively affects new product development advantages;coordination integration capabilities and restructuring transformation capabilities respectively play a part of the mediating role between organizational learning and new product development advantages,and both play a chain mediation role;environmental uncertainty are positively moderate the relationship of “organizational learning - new product development advantages” and “restructuring transformation capabilities - new product development advantages”. The research conclusions provide new insights for the academic dialogue of “dynamic capabilities and competitive advantages”, and at the same time contribute to the research on the formation mechanism of new product development advantages.