Abstract:The new generation information technology industry has become a new pillar for the construction of China's digital economic system, and digital innovation is an important engine for the growth of digital economy, so how to effectively improve the digital innovation level of the new generation information technology enterprises has become an important topic in academia and industry. Based on the TOE framework, using the data of Shanghai and Shenzhen A-share listed companies in the new generation information technology industry, the fsQCA method is used to explore the impact of seven antecedent conditions on enterprise digital innovation at three levels: technology, organization and environment. The research found that: (1) Enterprises achieve digital innovation through multi-factor linkage, and there are four types of configurations that can produce high-level digital innovation, namely, the learning transformation type of technology-environment linkage, the capture breakthrough type of technology-environment linkage, the coordinated and pioneering type of technology-environment linkage and the self-driven transformation driven by technology support. (2) Enterprise absorptive capacity plays an important role in achieving high-level digital innovation; perceptual ability can, to a certain extent, replace the positive impact of the external environment on an enterprise; among environmental factors, the main role in promoting digital innovation is the degree of market competition. (3) The four factors of lack of digital infrastructure, high-level talents, perception ability, and absorptive capacity play a relatively common role in the formation of non-high-level digital innovation. The government should further optimize the dynamic coordination mechanism between market competition and government support, and build a good digital innovation environment for enterprises; The new generation information technology enterprises should follow the systematic principle, combine their own advantages and external environment to choose the mode of improving digital innovation performance, and actively cultivate the dynamic capability of supporting organizational digital innovation, so as to improve the innovation efficiency and innovation quality of enterprises.