软资源对平台双元创新能力的影响机理分析 ——以平台经济为背景

Research on the Influencing Mechanism of Soft Resources on Ambidextrous Innovation Capability of Platforms —Based on the Platform Economy

摘要:

平台经济时代,如何实现平台双元创新发展是业界关注的重要议题。基于资源观和双元创新理论,从软资源的平台战略、平台领导力、平台双边市场和平台知识四个维度出发,引入资源整合为中介变量、知识势差为调节变量,构建“软资源-平台双元创新能力”关系模型,通过对314份有效问卷进行分析,研究发现:①平台战略、平台双边市场和平台知识显著正向促进平台双元创新能力；平台领导力显著正向促进平台渐进式创新能力。②平台战略、平台双边市场和平台知识能通过资源整合促进平台双元创新能力,即资源整合在其中发挥中介作用。③知识势差负向调节软资源与平台双元创新能力之间的关系。本研究丰富了双元创新理论,并为平台企业整合软资源以实现双元创新能力提高提供正确的理论支持。

关键词:软资源;突破式创新能力;渐进式创新能力;资源整合;知识势差

Abstract:

In the era of platform economy, how to realize the ambidextrous innovation and development of platform is an important issue of concern to the industry. Based on the resource-based view and ambidextrous innovation theory, this paper started from four dimensions of soft resources: platform strategy, platform leadership, platform bilateral market and platform knowledge, and constructed the relationship model of "soft resources-platform ambidextrous innovation capability" by introducing resource integration as intermediary variable and knowledge potential difference as adjustment variable. Through the analysis of 314 valid questionnaires, this paper found that: ① platform strategy, platform bilateral market and platform knowledge significantly positively promote platform ambidextrous innovation capability; platform leadership greatly promotes the platform"s incremental innovation capability. ② Platform strategy, platform bilateral market and platform knowledge can promote the ambidextrous innovation capability of the platform through resource integration, that is, resource integration plays an intermediary role in it. ③ The knowledge potential difference negatively regulates the relationship between soft resources and the ambidextrous innovation capability of the platform. This study enriches the ambidextrous innovation theory, and provides correct theoretical support for platform enterprises to integrate soft resources to improve ambidextrous innovation capability.

Key words:soft resources; radical innovation capability; incremental innovation capability; resource integration; knowledge potential difference