数智时代制造业服务化路径：基于技术创新和商业模式创新的比较研究

The path of manufacturing servitization in the digital intelligence era:A comparative study based on technological innovation and business model innovation

摘要:

数字化和智能化对制造业服务化有着重要的推动作用,本文基于国内外研究的梳理,从技术创新和商业模式创新两个层面厘清制造业服务化的发展路径,并分别从主体、模式和应用效果三个层面进行对比分析,识别和归纳出服务化转型三个阶段的关键行为及其相互关系。研究发现：数智时代,制造业企业内部组织环境对数字技术创新而言更为重要,外部市场环境动态性会对商业模式创新产生重要的影响。企业初期或面临市场变化时,采取商业模式创新,而随着企业的成长和市场竞争的加剧,技术创新就更为重要。

关键词:制造业服务化;技术创新 商业模式创新;路径选择

Abstract:

Digitalization and intelligence play an important role in promoting the servitization of the manufacturing industry, based on the combing of domestic and foreign research, this paper clarifies the development path of the servitization of the manufacturing industry from the two levels of technological innovation and business model innovation, and compares and analyzes the three levels of subject, mode and application effect, and identifies and summarizes the key behaviors and their interrelationships in the three stages of servitization transformation. The results show that in the era of digital intelligence, the internal organizational environment of manufacturing enterprises is more important for digital technology innovation, and the dynamics of the external market environment will have an important impact on business model innovation. In the early stage or in the face of market changes, enterprises adopt business model innovation, and with the growth of enterprises and the intensification of market competition, technological innovation becomes more and more important.

Key words:manufacturing;servitization, technological;innovation, business;model innovation, path;selection