Abstract:Regional free trade agreements, such as the Regional Comprehensive Economic Partnership (RCEP) and the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), impose higher demands on intellectual property protection. Especially in the global digital transformation context, both digital transformation and intellectual property protection should be emphasized. By comparing the provisions on intellectual property protection within RCEP and CPTPP, it is discovered that the two agreements exhibit similarities in copyright and related rights, trademarks and geographical indications, patents, and enforcement procedures for the implementation of intellectual property rights. However, they exhibit differences in copyright and related rights, technical protection measures, and rights management information. Based on this analysis, the impact and challenges brought by the two agreements on China's intellectual property protection rules are examined, and the changing trend of international intellectual property is forecasted from the two agreements. Meanwhile, the Chinese plan for the new international intellectual property rules is proposed, encompassing: Comprehensive strengthening of the protection of intellectual property rights in the digital environment, establishment of a sound environment for the development of digital property rights, enhancement of the efficiency of the transformation of intellectual property rights, promotion of the innovation and development of domestic industries, and facilitation of international cooperation and exchanges in the protection of digital intellectual property rights. It is emphasized that China should actively engage in international intellectual property affairs, increase the representation and voice of developing countries, and lay a foundation for participating in the formulation of international intellectual property rules in the future.