Abstract:In the process of accelerating the cultivation of new quality productivity and promoting high-quality economic development, knowledge-based employees, as the core competitiveness and new quality productivity of private equipment manufacturing enterprises, play a role that cannot be ignored. Effective incentive for knowledge-based employees is a key link to build an efficient talent echelon and promote the transformation and upgrading of private manufacturing industry. This paper is based on the psychological contract theory, Building the incentive evaluation index from the three dimensions of material incentive, emotional incentive and honor incentive, Analyze the influence factor of knowledge employees' job satisfaction, Using the IPA analysis method to construct the matrix model, Found the problems existing in the salary system, performance appraisal, corporate culture, promotion mechanism, training system and other aspects, And put forward the corresponding optimization strategies: to build a differentiated salary system and a diversified assessment system, Provide a solid material guarantee for knowledge-based employees; Strengthen and improve the corporate culture, Enhance the sense of belonging and mission of employees; Standardize the promotion processes and standards, Enrich the training opportunities, Promote the unity of employee growth incentive and achievement incentive.